Frances Croke Page
Frances Croke Page is principal, strategy and business affairs at MAGNA Global Entertainment. In this role she oversees the creation and production of original television programming that is funded by and serves the needs of Interpublic's clients, including the JOHNSON & JOHNSON SPOTLIGHT PRESENTATION® film series on TNT and the unscripted series Blow Out on BRAVO. During her tenure with MAGNA Global, Page has earned an Emmy® nomination for The Wool Cap and a Christopher Award on behalf of the MAGNA team for the film 14 Hours. Both were JOHNSON & JOHNSON SPOTLIGHT PRESENTATION® films. Page also chairs the 4A's Entertainment Marketing Committee.
Prior to joining MAGNA Global, Page served as vice president, group supervisor for the Coca-Cola account at Universal McCann, where she handled such branded entertainment initiatives as American Idol and the animated Christmas special Santa Baby on Fox.
Page began her career in media planning and buying at BBDO. After 10 years working with such clients as Pepsi, Apple, Lever Bros, Campbell's Soup and GE, including work on GE Theater, an initiative that resurrected GE's client-furnished programming, Page left BBDO as vice president, associate media director to become a freelance writer. Her projects included RER Entertainment's nationally syndicated TV vignette series Portrait of a Teacher, sponsored by Campbell's Soup.
Following her period as a writer, Page returned to advertising. She joined WYOU-TV, a CBS affiliate in Pennsylvania, and worked as an account executive for eight years, developing, writing and producing local client-branded, community initiatives.
JOHNSON & JOHNSON SPOTLIGHT PRESENTATION® is a registered service mark of Johnson & Johnson.