Frances Croke Page
No stranger to navigating clients through the continuously
evolving branded entertainment landscape, Frances Croke Page brings over 20
years of experience in media planning and buying and deal-making to her role as
principal, strategy and business affairs, for MAGNA Global.
Overseeing brand content strategy and execution on the
behalf of Interpublicís clients, Page integrates brand assets into
multi-platform executions. She has
worked on such projects as the award-winning JOHNSON & JOHNSON SPOTLIGHT
PRESENTATION® film series on TNT and the unscripted Blow
Out on BRAVO.
During her tenure with MAGNA Global, Page earned an Emmy®
nomination for The Wool Cap and a Christopher Award on behalf of the
MAGNA team for the film 14 Hours. Both films were JOHNSON & JOHNSON SPOTLIGHT PRESENTATION®
Prior to joining MAGNA Global in 2004, Page served as vice
president, group supervisor for the Coca-Cola account at Universal McCann, where
she handled branded entertainment initiatives American Idol and the animated Christmas special Santa Baby on Fox.
Page began her career in media planning and buying at BBDO,
working on Pepsi, Apple, Lever Bros, Campbell Soup and GE, including GE
Theater, an initiative that resurrected GEís client-furnished programming. Page also chairs the AAAA Entertainment